Next, we will cover how to create content, and the best ways to organize it. You will be working the content creation process over the next four weeks so by the end of the course you should have plenty of material for your presentations.
We will also layout the differences in motivation, inspiration, keynote speaking vs. training, and different methods for content delivery, and how you can establish, adjust and change it to your own unique style.
The next exercise will show you how to write your introduction, the one that a person like an emcee would read to introduce you before your presentation.
Then we will go over what is a brand and what you need to do to develop a plan for creating your brand and how to develop your unique selling proposition.
Lesson Two: “How to Create Custom Introductions, Openings and Closes for Your Presentations, and The Marketing Plan Overview.”
This lesson will begin with a review of the first lesson, and then move on to establishing confidence and focus through knowing your audience, by learning to ask the most important questions, (we give you the list) and creating flawless introductions, openings and closes. Plus, we show you how to customize your presentations for any group, anytime, and anywhere.
Also in Lesson Two we will cover what is in a marketing plan and what you will need to get started on creating your plan, and what to avoid so you save and not waste money. *This will include the complete business plan outline.
Lesson Three: “Advanced Strategies of Timing, Story Telling, using Humor, Jokes, and Personal Stories. Your Choices for Many Advertising Options, and the Secrets to the Best Free Advertising in the World.”
This lesson includes a short review of the previous lessons, then discuss confidence through basics and advanced strategies of timing, story telling, how to tell humorous stories, and use humor and jokes effectively. Plus, we will reveal how to use personal stories that will connect with your audience immediately.
Also in Lesson Three we will cover your choices for many advertising options and how you can develop a unique advertising plan for you. Plus we will reveal the option for the best free advertising and the two things you do not want to waste your money on!
Lesson Four: “The Secrets to Success. Preparation, Practice, and Rehearsal, Guarantees Confidence and Success. And the Secrets to Effective Promotions and Joint promotions to Increase Bookings and Product Sales.”
Starts with a short review of the previous lessons, and then we will disclose how to build confidence through the magic of preparation, practice and rehearsal before every presentation.
This lesson will include The Complete Show Checklist for everything you need to do before you show up for the presentation and everything you need to do once you arrive for the event.
Also in this lesson we will discuss the pros and cons of multi-media presentations like PowerPoint slides and video that are used frequently in presentations. With just a few guidelines, they can work for you and not against you. We will provide samples that really work, and discuss why they work, along with why many you have seen don’t work. You will be amazed!
Also in Lesson Four we will discuss your options for promotions and how you could obtain free and low-cost promotions that could yield big money.
At the end of lesson four you will be invited to our first of two live webinars to go over everything we have covered so far, and answer question you will be invited to submit in advance. We reserve the right to pick and choose the questions due to time limits, and relevancy to the group. However in the past we have provided answers to every question to each participant by private phone call or email.
Lesson Five: “The Insiders Secrets To Look Great, Travel Light, and Be Comfortable! We will explain the Public Relations Revolution and How You Can Profit from it.”
It includes a short review of the previous lessons, and then we examine the tactics for building confidence through developing your voice, your unique style, and your look.
Plus we will reveal the perfect wardrobe and accents that are stylish and cool, interchangeable and approved by the best New York, Paris and LA designers. These outfits are very reasonable in cost, (you probably own most of them) and they will allow you to travel easy and light. As a bonus we will include our packing checklists, and luggage recommendations.
Also in lesson five we will blow the lid off the public relations revolution and how you can maximize it fast and profit from it in the future.
Lesson Six: Lights, Cameras, Action! It’s Showtime! This is Your Time to Shine! We will Reveal the Best Sales Secrets for Getting Booked Solid!”
It includes a short review of the previous lessons, and now it’s time for lights, cameras and action. The emcee is reading your introduction and you hear, and now please help me welcome (your name)
It’s time for you to take the stage, impress the group, own the room, and inspire them to listen to you, believe in you, and take the actions you recommend.
We will discuss managing your nerves, your mindset, and your attitude, and most important with our system you will have a plan to adjust to any situation that might happen to you. We will give you our checklist that we use for each keynote speech and training presentation, every single time.
We will give you our line learning and speech memorization techniques so you will be able to deliver over an hour of good content without ever looking at your notes.
We will show you the best methods for selling products on stage that will inspire a stampede of passionate and committed buyers to the back of the room with cash and credit cards to buy your books, systems, DVDs and much more.
Then we will reveal what to do and not do, with special tips and techniques of involving the audience with interaction using questions and answers, comments and surveys, and do it by always maintaining control.
We will also discuss your plan to connect with the audience after your presentation, in welcome lines, autograph signing, book signings, photo sessions, and product sales tables. There is a whole list of tips and methods we will include for you and it can make the difference of getting booked many more times with the same client.
Also in Lesson Six we will cover the best sales secrets for getting booked that really work from the late, great Zig Ziglar and Mr. Fantastic, Stan Billue and of course, the professionals at American Speakers Bureau.
Audience Interaction, Props, J-V Partnerships, Agents, Media Kits
Lesson Seven: “Secrets, Tips and Techniques for WOWING Your Audience, Plus the Joint Venture Partnerships, Working with Agents, and the Exclusive, Master Checklist to Develop a Digital Multi-Media Marketing Kit.
In Lesson Seven we will review the previous lesson, and reveal our secret tips and techniques of involving the audience with interaction using questions and answers, comments and surveys, and do it by always maintaining control.
We will include using props, whiteboards, storyboards, flip charts, and hot seats.
We will provide you with the marketing checklist so you can continue working on developing your brand and finalizing your market positioning strategies.
We will discuss how to get paid what you are worth, along with summarizing the sales, advertising, public relations and promotions.
We will discuss Joint Venture Partnerships, working with agents, and the exclusive, master checklist to develop a digital multi-media marketing kit.
At the end of Lesson Seven we will tie this all together the big review of the whole program. Then we will invite you to take the next steps that are relevant and important to you.
The systems, plans, blueprints, worksheets, checklists and strategies are here for you. Nothing is left out.
Within one-week of completing lesson seven, we will have our second and final live webinar. You will be able to submit questions in advance, and like before we reserve the right to pick and choose the questions due to time limits, and relevancy to the group. However as in the past we have provided answers to every question to each participant by private phone call or email.
Everyone who completes the course on time will receive two hours of individual, personalized coaching over the next 30 days.
During this time, we can work on your speech, review any video of your presentation, and assist you with your marketing and media plans.
Remember, it is important for us to see you follow up, follow through, and be successful.
So how much is this investment in yourself?
Before I share with you the investment, allow me to review this with you and put it into context:
How much is it worth to you to learn from one of the best people in the world?
How much is it worth to have access to one of the top speakers bureaus in the country?
How much is it worth to you to fast track your success, and become an active speaker listed on the speakers bureau website (when you qualify, and when you are ready for this)?
How much would letters of recommendation from us be worth? (You must earn them, but we will write them.)
How much would it be worth to you to have our assistance in negotiating bookings, sponsorships, joint venture deals, and close more sales with clients?
How much would it be worth to have our support with conference calls with prospects and help you to turn them into long-term clients?
As the president of American Speakers Bureau, I will assist you in ways that only a person at my position in the field can.
Not only am I asking you and expecting you to invest in yourself, we will invest in you as well.
That’s right. I will invest in you, and finance over three-fourths of your tuition if you qualify for the program.
How much would you invest in your future, if you could learn how to make over six or seven figures a year even without a degree?
Our team considered charging 20, 30, or 40 thousand dollars. The truth is, we care far more about your ability to do the lessons and the work that’s required, and our future partnership than the money.
If you are successful, there will be plenty of money to be made in the future.
So here it is: The investment is just $12,000 and we will finance $8,000 of it. You will be required to invest just $4,000 in the beginning.
The balance of $8,000 will be due to us in two ways. After you complete the course, and start speaking for money; we will expect you to pay us just 10% of your earnings until your balance is paid off.
If you do it the way we recommend, you should have it paid off in less than a year. Many have done it faster.
And there is one more possibility:
When you complete the course, just prepare and submit your marketing materials to the speakers’ bureau for review.
When they are accepted, we will put you on our website and attempt to start booking you.
We will earn our usual commission on each booking, plus just $1,000 per booking until the balance is paid off.
Here is my personal guarantee…
If, after the third lesson, and before the first webinar, you believe this is not for you… If you feel you made a mistake, if you decide you want to quit for any reason…
I will refund 100% of your money within forty-eight hours of your notification that you send in writing. No questions asked.
This is very important to us because we only want committed people in our program.
You will agree to give me your word and a signed note that says once you start booking speeches for money, you will make the payments we agreed to.
What do you need to qualify for the program?
Contact us now by clicking here and we will set up an appointment to discuss this opportunity.
Let’s start with an introductory phone call. It will require about twenty minutes to discuss your ideas and vision for your future.
If you demonstrate that you have integrity and a strong desire to succeed, you will receive an application and a questionnaire to fill out and return to us.
Once our team reviews it, we will contact you with our plans and recommendations on how we may work together in the future.
The fine print: We retain the right to refuse any applicant for any reason prior to, or during the course. If we choose to terminate your participation in the course at anytime, we will refund 100% of your money.
Here’s your chance. You’ve always wanted to be a successful public speaker.
Whether you are in your twenties, your seventies, or anywhere in between, this is the opportunity for you.
“Thank you again for your effort, your dedication, and for so freely sharing your knowledge. I rank the two days I just spent in your personalized workshop to be two of the most profoundly productive days I have ever spent.”
Dale Ledbetter, Esquire,
Author, Professional Speaker
Ft. Lauderdale, FL
One last promise, if this training program is important to you, I promise it is very important to us. Our success depends on you being successful. We want good people with the strong desire to take action, who will show up, do the work, follow up with assignments and never give up!
If this sounds like you, or if you believe you would be a perfect fit for a lucrative career in public speaking, Contact us now by clicking here and we will set up an appointment to discuss this opportunity.
Frank Candy
Founder and President
American Speakers Bureau
P.S. The Essential Professional Speaker Training Program includes:
Discover the profoundly different results-driven blueprint used by American Speakers Bureau President, Frank Candy
Learn how you can tap into the strategies of success that actually work, while avoiding costly mistakes and will save you thousands of dollars.
What are you waiting for? Contact us now by clicking here and we will set up an appointment to discuss this opportunity.
You’ll be amazed at the pure speed with which all of this works. Today you are standing just a few weeks away from a lucrative new life of sharing your message and your brand with people all over the country.
Imagine the pure, triumphant joy as you book your very first event … and many more.
Remember, it is in the very nature of opportunities like this one to disappear. That is what makes this one so precious.
Those who find success and wealth are those who reach out and take what they are after.
And there is nothing stopping you from joining them today!
Indeed, success for you will begin in that very moment you make the commitment to do your absolute best as we work together.
Contact us now by clicking here and we will set up an appointment to discuss this opportunity.
Frank Candy